Blog

Oct 17, 20192 min read

The struggle with your own story

Your own story is the most difficult one. We have so much information, so many stories, so many credentials and expectations. How do we...

Oct 15, 20191 min read

Why passion matters

Passion keeps up motivated, makes us keep wanting to pursue our goal despite the obstacles, helps us to be resilient. But it also makes...

Oct 13, 20191 min read

Starting with you

Strategy and vision stories are, in one way or another, stories about us, because what we’re aiming to do with these stories is to bring...

Oct 10, 20191 min read

The common ground

Often we need to tell our story, strategy or vision to people who have other values and interests. When this happens arguments and logic...

Oct 8, 20191 min read

This is a terrible story

I’m blessed with a daughter and a son. They are my first and most honest audience. Over the years I’ve told them thousands of stories,...

Oct 6, 20191 min read

How stories transform reality

Great stories about pain and suffering tell it in a unique way: they don’t just describe the pain, they transcend it. Think about every...

Oct 1, 20191 min read

Reading changes the world

Lyn Hunt claims in her book Inventing Human Rights: A History that what made human rights a reality in Europe was not only politics and...

Sep 29, 20191 min read

Empathy is a weakness

Indifference fuels cruelty and human rights violations in this world. The perpetrators are few but they have a mass of followers who are...

Sep 26, 20191 min read

Please, fly responsibly

KLM recently launched its Fly Responsibly campaign, making it the first airline to ask its customers to find alternative travel...

Sep 24, 20192 min read

Choosing the right story

A great storyteller is not one who captivates you or inspires you but one who moves you to action. Storytelling helps us to change. Great...

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