Blog

Apr 19, 20181 min read

On the same page

The guy you hired six months ago is leaving because he got a better job that pays better money; your volunteers are great until exam...

Apr 17, 20181 min read

Meet them where they are

My grandmother never got a degree, never worked outside the home, and like many women of her generation she stayed at home and looked...

Apr 12, 20181 min read

The big yellow chair

There are many places in town where you can celebrate a birthday party for a 6-year-old. In my eyes, they’re all the same. The only...

Apr 10, 20181 min read

Getting it right

When I started my business, I wanted to get it right from the beginning. I wanted to create the perfect service, the perfect webpage and...

Apr 5, 20181 min read

Why do you play?

In his book, The Power of Story, Jim Loehr tells the story of a young tennis player who contacted him because she wanted to be in the top...

Apr 3, 20181 min read

The people behind the story

Your story is alive in your business thanks to your staff and your customers, thanks to your conversations with your providers, thanks to...

Mar 29, 20182 min read

Goal as a practice

Before I had my kids I was meditating five days a week, consistently and without fail. After I had my first and my second baby in a space...

Mar 27, 20181 min read

When the chips are down

The story we tell about our business will be tested sooner or later. A long time ago my grandmother told me a story about two friends in...

Mar 22, 20182 min read

What are you hiding?

I was cleaning the beach at Greyhope Bay on Sunday. Greyhope Bay has small rocky beaches and green paths along the coast. They are...

Mar 20, 20181 min read

The story I can feel and the story I want to be part of

We aren’t rational buyers, and we don’t make decisions based on data. When it come to decision-making, we are at most emotional and...

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